




Hadalabo Shirojun Medicated Brightening Toner, Moist Type
A medicated brightening toner that provides rich moisture and slowly blends into the skin, caring for dark spots, freckles, and acne together.
For People Like This and These Situations
Product Overview
The Quasi-drug “Hadalabo Shirojun Medicated Brightening Toner, Moist Type” is a medicated brightening toner for those concerned about dark spots and freckles, or those with dry-prone skin that is susceptible to acne and skin irritation and who want to care for it while keeping it moisturized. Its rich texture slowly blends into the skin, enveloping skin after cleansing in abundant moisture. The brightening active ingredient white tranexamic acid suppresses melanin production, while the active ingredient allantoin for preventing skin irritation helps prevent acne and inflammation. It contains Rohto Pharmaceutical's original finely granulated squalane (sugar squalane), adding protective moisture derived from Oil while reducing stickiness. Fragrance-free, colorant-free, alcohol (ethanol)-free, paraben-free, and mineral Oil-free. Tested for sensitive skin and non-comedogenic (※This does not mean that skin irritation or comedones will not occur in all people).
Product Features
Double Prevention of Dark Spots and Acne with Two Active Ingredients
Tranexamic Acid + AllantoinThe brightening active ingredient white tranexamic acid prevents the formation of dark spots and freckles, while the active ingredient allantoin for preventing skin irritation helps prevent acne and inflammation. It addresses both moisture care and brightening care at the same time.
A Moisturizing Formula That “Blends Slowly and Richly”
Moist TypeCompared with the fresh type, this formula features a richer texture. It slowly blends into the skin, thoroughly locking in moisture even during dry seasons or when the skin feels dry.
Protective Moisture with Rohto's Original Sugar Squalane
Contains Sugar SqualaneContains finely granulated sugar squalane to form a moisturizing barrier similar to the skin's sebum film despite being a toner. It protects the skin from external environmental damage without stickiness while maintaining a fresh skin feel.
A Lineup for Both Face and Body
Full-Body Brightening CareIn addition to the bottle and refill types, a large-capacity pump convenient for full-body care is also available. It can be used on areas of concern such as the elbows, knees, and back, and is suitable for brightening body care over the entire body.
✨ How to Use
Active Ingredient
| Ingredient Name | Content | Classification |
|---|---|---|
| Tranexamic acid | Brightening active ingredient | |
| Allantoin | Active ingredient for preventing skin irritation |
Efficacy and Effects
🌱 Brand Story
Hadalabo is a skincare brand launched in 2004 by the pharmaceutical company Rohto Pharmaceutical. Its philosophy is “Perfect Simple®”—the idea of “packing in only what is essential for the skin and leaving out anything unnecessary.” The brand applies to skincare the knowledge gained from hyaluronic acid research developed through eye drop development, along with the purified water and quality control standards used in pharmaceutical manufacturing. Its fragrance-free, colorant-free, alcohol-free, and paraben-free formula is a selection born from a pharmaceutical company that has continued to question conventional practices. In addition, semi-automated manufacturing technology that improves production efficiency makes high quality available at an accessible price. The Shirojun series is a brightening care line that has been loved across generations for more than 20 years since its launch in 2005. In the comprehensive renewal in spring 2024, allantoin, an ingredient that helps prevent acne and skin irritation, was newly added to its traditional approach to moisture and translucency, evolving the formula to help achieve the “juicy, bouncy skin” desired by today’s younger generation. A large-capacity pump that can be used for brightening care over the entire body, not just the face, was also introduced, expanding support for the series as one that fills both face and body with moisture.
- Do not use on areas with wounds, swelling, eczema, or other abnormalities.
- Use with care, paying close attention to any abnormalities on the skin. If redness, swelling, itching, irritation, loss of color (such as white spots), darkening, or other abnormalities appear after exposure to sunlight during or after use, discontinue use and consult a dermatologist or other specialist. Continuing to use the product may worsen symptoms.
- Avoid contact with the eyes. If it gets in your eyes, rinse immediately with water or lukewarm water. If any abnormality remains, consult an ophthalmologist.
- Be careful not to get it on clothing or other items (depending on the material, it may be difficult to remove).
- Store out of reach of infants and young children.
- If you have any questions, consult a doctor, pharmacist, or registered salesperson.
- Store away from high or low temperatures and direct sunlight.
- Always replace the cap after use and use as soon as possible.
- Store hygienically after opening and use with clean hands.


















































































