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Just stick on the nose. A classic tape for those who want easier breathing and a good night’s sleep
For these people and situations
Product overview
Breathe Right Standard Beige Regular is a nasal dilator tape sold by Sato Pharmaceutical in Japan. Simply stick it directly on the nose; the two built-in plastic bars gently lift and expand the nasal cavity, making breathing easier. You can feel the effect immediately after application (*90% felt effect in our research), and it lasts until removal.
The biggest feature is that it contains no medication, so it can be used without worry even if you are taking other drugs. It contains no drowsy ingredients, so it can be used not only at bedtime but also during the day. The beige regular size (17mm × 55mm) blends with skin and is a standard size tailored to the Japanese nose.
Product features
Expands nasal cavity with repulsive force of two plastic bars
Unique spring structureTwo plastic bars built into the tape exert repulsive force outward from the moment applied. Gently lifts the nasal wings and expands the nasal cavity, increasing breathability by up to 31% (*according to our research, compared to not wearing).
Just stick on. Zero medication, usable anytime
No medication usedContains no active ingredients or medication, so it is safe for those taking other medications. Contains no drowsy ingredients, so it can be used before sleep as well as during daytime driving or work.
Perfect fit with unique adhesive layer, easy to peel off
Comfort fit designBreathe Right’s unique adhesive layer fits firmly to the curved surface of the nose and resists slipping. After use, it can be gently peeled off without skin burden by wetting with lukewarm water.
Skin-tone beige color, regular size for Japanese
17mm × 55mmDesigned in a beige color close to skin tone to be inconspicuous when worn. Uses a regular size (17mm × 55mm) tailored to the average Japanese nose size.
Material/composition
| Components | Contents | Notes |
|---|---|---|
| Plastic bar | 2 bars built-in | Standard |
| Tape material | Adhesive tape (natural rubber not used) | Low irritation design |
| Medication/active ingredients | None | No medication used |
| Size | 17mm × 55mm (Regular) | Beige color |
*This product’s adhesive does not contain natural rubber, but the packaging paper uses natural rubber as an adhesive. Please be cautious if you have had allergic reactions to natural rubber.
How to use
| Procedure | Contents |
|---|---|
| ① Position confirmation | Pinch the underside of the nasal bone from both sides with your thumb and index finger; the optimal position is where breathing becomes difficult. |
| ② Cleaning and drying | Wash the nose (application area) well and dry thoroughly. Adhesion is reduced if sebum remains. |
| ③ Application | Peel off the backing paper from the center slit, align the center with the middle of the nose, and apply. Bend both sides along the nose and firmly press with your fingers to adhere. |
| ④ How to peel off | Wet well with lukewarm water, first peel off the four corners, then slowly lift and peel from both sides. Do not forcefully peel off. |
Breathe Right lineup comparison
| Comparison items | Standard Beige 4987316026831 |
Extra Beige 4987316026909 |
Extra Clear 4987316026916 |
Clear Beige 4987316026886 |
Cool Beige 4987316026848 |
|---|---|---|---|---|---|
| Series | Standard | Extra | Extra Clear | Clear | Cool |
| Color | Beige (skin color) | Beige (skin color) | Clear (transparent) | Clear (transparent) | Beige (skin color) |
| Size | Regular 17mm × 55mm |
Regular 22mm × 60mm |
Regular 22mm × 60mm |
Regular 22mm × 60mm |
Regular 17mm × 55mm |
| Plastic bar | 2 strips | 3 strips (50% stronger) | 3 strips (50% stronger) | 2 strips | 2 strips |
| Strength | Standard Breathability +31% |
Strong Breathability +50% |
Strong Breathability +50% |
Standard Breathability +31% |
Standard Breathability +31% |
| Special features | — | — | — | — | Menthol scent (cool) |
| Visibility level | Regular | Regular | ◎ Transparent and the most inconspicuous | ◎ Transparent and inconspicuous | Regular |
| Contents | 30 pieces | 24 pieces | 8 pieces | 30 pieces | 10 pieces |
| Recommended for | For first-time users and daily use | For those who want to expand the nasal cavity more powerfully | For those seeking both strong adhesion and transparency | For those who want to use a transparent type daily | For those who want a refreshing feeling and fragrance |
🌱 Brand Story
Breathe Right is a nasal dilator tape brand born in the U.S. It spread worldwide to people troubled by snoring and nasal congestion with its innovative idea of physically expanding the nasal cavity without using medication.
Sato Pharmaceutical Co., Ltd. signed a domestic sales agreement with Foundation Consumer Brands in the U.S. and began sales in Japan in May 2021. Delivered to Japanese consumers with the trust of Sato Pharmaceutical, known for nasal sprays like "Nazal Spray."
Offering a wide lineup including Standard, Clear, Extra, Cool, and Small. As a classic brand widely loved in pharmacies and drugstores, 90% of users feel improved nasal breathing the moment they apply it (according to our own research).
❓ Frequently Asked Questions
QCan I use it while taking medication?
AYes, it can be used. Breathe Right is a physical tape that contains no medication, so there are no drug interactions. However, if you have concerns, consult your doctor or pharmacist.
QWhich should I choose, regular or large?
AThe regular size (17mm×55mm) is suitable for most adults, and the large size (19mm×66mm) is suitable for those with larger noses or men. We recommend trying the regular size first.
QHow many hours can it be used?
AIt can be used day and night, but do not use continuously for more than 12 hours a day. Also, dispose of after each use (do not reuse).
QCan children use it?
ADo not use on children under 5 years old. There is a separate "Breathe Right Small" for children. Guardians should manage usage carefully.
QDoes it hurt the skin when removing?
AWet well with lukewarm water, peel off the four corners first, and slowly lift from both sides to minimize skin stress. Do not forcibly peel off when dry.
- Do not use if you have had allergic reactions to this product or natural rubber.
- Do not use on children under 5 years old.
- Do not use on areas with wounds, eczema, sunburn, or other skin abnormalities.
- Do not use continuously for more than 12 hours a day. It may cause rash or irritation.
- Dispose of after each use. Do not reuse.
- This product is a tape applied to the surface of the nose to expand the nasal cavity. Do not use for purposes other than its intended use.
- If rash, redness, itching, or irritation occurs after application, discontinue use and consult a dermatologist.
- If nasal congestion symptoms are severe or persist for a long time, consult a doctor or pharmacist.
- Store away from direct sunlight, high temperatures, and humidity.
- Keep out of reach of children.
- After opening, place in the storage bag and use as soon as possible.



















































































